The Glenn Group Welcomes Dragons Lights as New Client

Chinese Lantern Festival as Part of Artown Celebration at The Wilbur D. May Arboretum and Botanical Gardens at Rancho San Rafael Park

The Glenn Group, a statewide creative marketing agency, welcomes Tianyu Arts & Culture Inc. and their Dragon Lights Chinese Lantern Festival as a new client. Dragon Lights is an international touring exhibit that hosts affordable and enlightening exhibitions that provide a globally cultural entertainment experience to millions of guests around theworld. Tianyu Arts & Culture Inc. is partnering with the May Arboretum Society and Washoe County to bring the exhibition to Reno for six weeks this summer at the Wilbur D. May Arboretum and Botanical Gardens at Rancho San Rafael Park. The Glenn Group will call on their strategic and creative use of Public Relations, Social Media Strategy and Paid Media to promote the event.

This amalgamation of light, art and entertainment is intended to thrill, educate and illuminate the guests. Dragon Lights is an opportunity to explore both the ancient culture of China and learn about China today. The exhibitions will feature approximately 50 vibrant Chinese Lanterns, cultural entertainment and themed nights.

“We had the opportunity of attending the festival in Las Vegas to fully understand theexperience, and it’s an amazing display! Our team is looking forward to working with Dragon Lights to help promote their summer exhibition here in Reno and bring this beautiful, must-see addition to the Artown event schedule,” said JP Glenn, Director of Business Development at The Glenn Group.

Although most lantern festivals are associated with the Chinese New Year, Tianyu Arts and & Culture Inc. hosts events throughout the year and will bring this exhibit to Reno during June 30 – August 5, 2018.